For twenty years, I helped companies navigate change. I built a career around it — as a country director, as a consultant, as the person brought in when an organisation needed to become something else.
Then my own body started changing. And I realised no one was helping women navigate this — other than telling them to bear with it.
"I wrote Bulles de vie about the freedom found inside lockdown. BORN50 is what happens when that freedom stops being a private page and becomes a tribe."
Menopause is not a symptom list to manage quietly. It's an identity reset. Not calmness. Fire.
I didn't identify with yoga mats and meditation apps. I refused to sit still through this stage of life — and I think most women feel exactly the same, even when nobody told them it was allowed.
So BORN50 doesn't ask you to breathe through it. We ask you to move through it. Louder, not calmer. That's the whole philosophy, in one line.